A&I Geotechnical

Brand Guidelines, Branding, Rebrand, Website Design

A & I Geotechnical Ltd are Scotland’s Ground Investigation Project Experts: complete geotechnical engineering, analysis and reporting services throughout the UK and beyond.

They contacted me to look at rebranding the look of their business. I looked at how to expand on their old logo and tie it in with their business model. They wanted to keep their colour palette of orange and I incorporated a dark contrast colour and other complimentary colours. I worked on the ‘AI’ part of the logo to create an icon, dropping the ‘A’ below to signify the drilling from above to below the ground.

They also required a new website that was mobile responsive and could work for their new business model in generating new leads and clients.

Project Deliverables: Rebrand, Brand Guidelines, Responsive Website Design and build

www.aigeotechnical.com

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