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Project:
Glenmorgen Whisky – Limited-Edition Collector’s Packaging for Whistler Spirits (India)
The Vision:
Whistler Spirits wanted to introduce Glenmorgen Whisky to the Indian market with a collector’s edition pack that celebrated Scotland’s whisky heritage while connecting with Indian cultural traditions. The aim was to create a premium, cohesive packaging experience that showcased the whisky, tasting glasses, and traditional measure together in a single, luxurious presentation.
Design Approach:
I developed a complete packaging concept, covering the bottle label, box layout, and presentation of the glassware and engraved measure. The exterior of the box features a custom elephant illustration, a culturally significant symbol in India, surrounded by ornamental Indian-inspired details to convey richness and tradition. Inside, a stylised Scottish landscape reinforces Glenmorgen’s Scottish heritage, creating a visual connection between the two countries.
To enhance the sense of luxury, the packaging incorporates gold foil, spot varnish, and embossing, adding texture, tactility, and a prestigious feel. The result is a visually striking, culturally resonant collector’s edition that elevates the brand and delivers a memorable unboxing experience.